A website in Naples: 913,462 residents, two audiences

A site for a Naples business has to serve two audiences at once: people who live in the city and people who arrive for a few days. With 913,462 residents (2023) the comune is the third by population among the ones we track, after Rome and Milan, and that sets the order of work: speed first, language second, everything else after.

The number is read, not estimated: 913,462 residents, year 2023, read from Wikidata Q2634 on 1 November 2026. Province: Città metropolitana di Napoli. Region: Campania. Where a figure is missing, this page does not carry it.

What changes above 900,000 residents

None of these items costs more: they cost order. A site built the other way round, with a heavy CMS, no second language and a 4 MB photo, works in the office and falls apart at eight in the evening, when visitors open the pages together.

The pages that actually earn their place

• Home: what you do, where, your hours, plus a call button and a directions button.
• Services: one page per item, not one long list with ten paragraphs.
• About: names, faces and roles; for a local business this is the most read page after the home page.
• Where and when: address, hours per day, public transport, parking, accessibility.
• Contact and privacy: short form, phone number, notice and how long messages are kept.

The catalogue, counted

The EneUI catalogue is our only source for technical figures: 111,985 components, 1,556 blocks, 12,808 icons and 1,472 libraries, measured on 1 November 2026. For an opening section there are 51 hero blocks and 35 stat blocks: enough to pick a structure instead of drawing one from scratch.

curl -s https://ui.eneawork.it/api/stats | jq '.components, .blocks, .icons, .libraries'

Three blocks to open first

The hero category holds 51 opening sections from six publishers. Hero 01 from Shadcn UI Blocks is the plainest: title, text and a single action. Contact 01, from the same publisher, is the three-field form for phone and email. On every record the licence field says «see source»: read the licence in the repository, do not infer it from the catalogue.

The limitation worth stating first

The catalogue holds React and Tailwind components, not a finished site: no hosting, no CMS, no order or booking management. On WordPress these blocks do not install as they are and serve as a structural reference. Previews are free, the full block code sits in the Pro part.

Cost: national ranges, not local prices

There are no per-comune prices and we do not invent them: the ranges are national. A five to ten page showcase site sits between €1,500 and €4,000, a single page between €400 and €1,200, CMS maintenance between €300 and €1,200 a year. The item-by-item breakdown is in what a website costs.

For the technical base read WordPress, Wix or React components; for the choice between an agency and doing it yourself agency or DIY; for the page structure how to choose a template. If the site never gets indexed, the work stays invisible: you also need to get the site indexed by Google.